Product sampling campaigns and programs

Drive awareness, trial and repeat purchase with tailored product sampling campaigns designed to connect your brand with real consumers.

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Product sampling marketing campaigns in Australia, NZ, United Kingdom and United States

Build brand awareness with sampling campaigns

A well-executed product sampling campaign puts your product directly into the hands of your target audience. We design and manage end-to-end sampling programs that create authentic consumer experiences, ensuring your brand stands out in crowded markets.

Product sampling programs designed for results

From single-product seeding to large-scale sampling campaigns, we deliver strategies that generate measurable impact. Our product sampling programs combine data-led targeting, creative activations and precise distribution channels—so every sample drives awareness, trial and loyalty.

Product sampling programs and marketing campaigns designed for results

Every product sampling campaign is unique, which is why we use diverse channels to reach the right audience. Our tailored sampling campaigns and product sampling programs are built for maximum impact.

Households &
eCommerce

Deliver your product sampling campaign through meal kits, grocery boxes, pet orders and direct mail, putting samples directly into homes.

Travel &
Leisure

Airbnbs, hotels, boat charters and cinemas offer standout environments for memorable product sampling programs.

Family &
Education

Schools, childcare centres, parent bundles and universities allow sampling campaigns to connect naturally with families and young consumers.

Fitness &
Lifestyle

Gyms, yoga studios and health clubs are effective spaces for targeted product sampling campaigns that align with wellness.

Work &
Community

From offices and worksites to shopping centres and community hubs, we design sampling campaigns that engage consumers where they gather.

On-the-Go &
Events

Food delivery, rideshare, festivals and street sampling ensure your product sampling campaign meets people on the move.

Who we work with

Let’s chat sampling

A trusted partner for impactful campaigns across the right environments.

“Blobfish are a trusted partner for our sampling activity who we can rely on to deliver relevant and impactful campaigns. The capability Blobfish provides to sample in multiple environments to reach the right audience is really powerful. We value the collaborative relationship we have built and are excited to continue working together for many years to come.”

Katrina Watson
Senior Marketing Manager, Mondelez

We’ve helped more than 200 brands connect with millions of consumers across Australia, New Zealand, the UK and the United States.

Data-led targeting

We ensure every sample goes to the right audience to maximise trial and conversion.

Unmatched network

100,000+ outlets, platforms and locations across multiple industries.

Proven results

30+ million product samples delivered through hundreds campaigns.

FAQs about product sampling campaigns

Inside Sampling

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Ready to launch your product sampling campaign?

Put your product in consumers’ hands with a tailored sampling campaign that drives awareness and results.

Start your campaign

Product sampling campaigns and programs

Build brand awareness with sampling campaigns

Product sampling programs designed for results